OUR STORY

GlitchClothing is an Indian streetwear brand founded by Vaibhav Bhushan in 2024, built with one clear ambition — to create an Indian fashion house with the cultural influence, identity, and global recognition of the world’s most iconic streetwear and luxury brands.
We started Glitch with a simple belief: India doesn’t just need brands that follow global trends. India needs brands that create them.
Our vision is to build GlitchClothing into a globally recognised Indian brand — a name with the cultural impact and identity of brands like Supreme and Gucci, while staying rooted in the energy, creativity, and individuality of Indian street culture.
Our Mission
Our mission is to redefine Indian streetwear through originality, premium design, and uncompromising quality.
Every collection is created to feel different — from the concept and graphics to the silhouettes, materials, and storytelling. We don't simply want to make clothes. We want to build a culture people can identify with.
Because streetwear is more than fashion.

It is identity. It is attitude. It is self-expression.
Our Vision
We envision a future where GlitchClothing becomes one of India's defining fashion brands and a name recognised across the world.
A brand born in India, inspired by the world, and eventually influencing it.
We want every Glitch piece to represent a mindset — the mindset of people who refuse to blend in.
We don't create for everyone.

We create for those who want to stand apart.
This is not just clothing.

This is culture in motion.
GLITCHCLOTHING
BE DIFFERENT.